BWP Blog

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Can You Imagine Orem?

BWP has taken the lead on an exciting new campaign with Orem City, Imagine Orem. Partnering with Christie Oostema of People+Place and Deborah Jensen of d+j Design Works, BWP is honored to be working with the great City of Orem to launch the ‘Imagine Orem’ campaign to help the future of the City become reality. It is expected that Orem will reach the magical 100,000-resident barrier sometime in 2018. With that certain future growth, BWP is working with the City to launch and maintain a 12-month campaign called “Imagine Orem” to implement new ways to engage residents in helping plan the city as it grows. Imagine Orem is an effort to reach residents for input on the creation of downtown districts, changes to the Geneva Road corridor and future planning projects. Unique from previous outreach efforts, we are working will be testing new and innovative ways to reach a broader population of city residents. On Thursday, a new website was launched at http://imagineorem.org as a primary source of information. Embedded throughout the site are surveys to leave comment and suggestions. This Monday from 6:00 – 7:30 there will the first of four community workshops held at the Orem Public Library where there will be a town hall meeting for adults, a Minecraft city building competition for youth, Lego games and art activities for children and free BBQ for everyone who participates.

We hope everyone in Orem will join us on Monday evening and let their voices be heard!

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Rebrand for a Division of Glacier Bank

BWP is excited to announce the completion of a 6-month brand development and Public Relations project for Glacier Bancorp. Glacier Bancorp is a bank holding company with assets of $9.7 billion and is headquartered in Kalispell, Montana with 146 banking offices across 7 states. The project involved the merging of two key divisions, First Bank of Wyoming and 1st Bank, brought together to become one entity with the goal of streamlining operations and providing a more seamless customer experience. The scope required an extensive name development process as well as brand identity and public relations initiative to carefully manage the dissemination of information to the employees as well as the public. Below are samples of the final name and brand identity developed for the new division. Bold, timeless, authentic, professional, appropriate, friendly and accessible, the new brand identity is a simple yet elegant solution that will represent the new division beautifully moving forward. Thank you to the team at Glacier Bank for being such an incredible client to work with. Thank you for the experience.

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Working with DSME

BWP had the pleasure of creating marketing materials – including an English and Spanish language brochure and handout – for the Diabetes Self-Management Education (DSME) program on behalf of the Utah Department of Health. The designs feature bold type, the brand’s rich color palette, iconic circles and imagery representing healthy living. We’re excited to assist in this important program and honored to work with the good people at the UDOH.

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Flyer Design for EnerBank USA

BWP is proud to continue to serve as the Agency of Record for EnerBank USA, the nation’s leading home improvement lender. We have the honor of working closely with the leadership team to develop campaigns for them and their Sponsors. We get to do everything from landing pages, to email campaigns, to HubSpot Integration, to content development and messaging. We love working with Joel, Andy, Luke and the entire team at EnerBank to make it all happen!

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SLCRDA Website

BWP is proud to announce the launch of the website for the Salt Lake City Redevelopment Agency (SLCRDA)! We designed everything from navigation, to design, to development, to testing, refinement, and responsiveness. This clean, cutting-edge website uses a unique navigation bar and captures the RDA brand perfectly. Thank you RDA for giving us the opportunity to make this site for you! 

Check it out at: slcrda.com

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Ogden RDA 2016–2017 Annual Report

BWP has just completed the 2016–2017 annual report for the Ogden Redevelopment Agency. It features simple, playful illustrations of some of Ogden’s rich, iconic architecture. We are honored to have once again worked with Brandon Cooper at the Ogden RDA and look forward to working with them on a variety of projects in the coming months. They’re doing amazing things up there and, once again, if you haven’t visited Ogden recently, you need to see for yourself how the city continues to transform itself and build on its proud history.

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Northwest Quadrant: Crossroads of the West

BWP is delighted to have just completed a beautiful brochure for the Northwest Quadrant (NWQ) on behalf of the Salt Lake City Redevelopment Agency and Salt Lake City Corporation. This brochure was designed to show what the city has already done in the area and what their plans are moving forward. Vellum stock was used to lay on top of the custom abstract/geographical SLC map. The artwork on the vellum is a green circle overlain above the NWQ area and is circled by four different sets of lines representing the various roads leading into the area. Thank you SLC for letting us be a part of this amazing project!

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New SLCRDA Annual Report

BWP is proud to serve as the Agency of Record for the Redevelopment Agency of Salt Lake City (RDA) and recently completed their 2016-2017 annual report.

Now in our 8th year working with the RDA, we continue to love working with their incredible staff and appreciate the work they do to make our City great! We have had the opportunity to complete a variety of services for the RDA including brand development, marketing, place branding, website design and development…and a much more. Thank you RDA!

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Working with Grabberman Construction Products

BWP is honored to be working closely with Grabber Construction Products, one of the world’s leading manufacturers and distributors of building products developed for construction professionals. Most recently, BWP designed and developed a comprehensive email campaign for two key products that are setting the standard for structural framing fasteners. Tie-Master and Lag-Master are heavy-duty, code-compliant state-of-the-art fasteners that are at the forefront of innovation in the building products industry. 

BWP is a research-driven creative agency that exists to build and strengthen the emotional connection between consumer and brand.

www.grabberman.com/Tie-master  

www.grabberman.com/Lag-master

New Work with DSME

New Work with DSME

BWP is thrilled to announce a new partnership with the Utah Department of Health Diabetes Self-Management Education (DSME) program. They are a great organization dedicated to informing the public of the DSME classes offered around Utah. We are honored to be working with this fantastic team to design different marketing materials that will be used to spread the word about this amazing program!

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Center for the Arts Brochure

BWP is honored to be working with Salt Lake County Center for the Arts. We have created a variety of marketing and branding assets for use to promote Salt Lake City venues and the incredible impact they have on our community. Shown here is a spectacular new brochure to promote the four beautiful venues in downtown SLC. Make sure to pick one up to learn more about the Eccles Theatre, Abravanel Hall, Capitol Theatre and Rose Wagner Center!

David Page Joins Our Creative Team

David Page Joins Our Creative Team

BWP is pleased to announce the addition of David Page to our team. David is driven by creativity, with a background in graphic design, branding, writing, fine arts and architecture. A graduate of the University of Utah, he has over 13 years experience as a designer, illustrator, art director and creative director at design studios, ad agencies and in-house creative departments at companies large and small. He’s worked with clients such as Nickelodeon, Warner Brothers, DreamWorks, Utah Jazz, Salt Lake Bees, Overstock, AT&T and Morgan Stanley. David brings to BWP his talents, expertise and a weakness for Swedish Fish.