This past Sunday we witnessed the annual mecca of Super Bowl advertising that has become a phenomenon since Apple’s infamous 1984 ad. A trend throughout were ads meant to tug at our heartstrings. From a marketing standpoint, the most disappointing ad was from Nissan; after a father is absent from his son’s childhood he reunites with him to rebuild their relationship. Nissan’s attempt to connect product and emotion with an absentee auto-racing father is one of the poorest campaigns we can remember in recent years. Visit our website to see a few of our campaigns.
Time put together a list of the Super Bowl ads. Take a look and let us know your thoughts.
http://time.com/3692081/super-bowl-commercials-2015-review-death/